Tubi streaming Big Game is full circle moment after infamous ad
Two years after Tubi's ad during football's Big Game stole the attention of millions, the FAST platform is streaming the game itself.
It's an incredible turn of events and another landmark moment in the evolution of live sports streaming. Of course, the game will still be broadcast on Fox, but for the first time ever, the Big Game will be shown for free on a FAST platform.
Tubi CMO Nicole Parlapiano joins The Current Report to share its strategy for marketing the news.