Learn about the latest trends in digital advertising, and the brands and agencies that are pioneering them.

Marketing Strategy

Get the latest news, trends, and insights shaping the future of digital marketing and programmatic advertising.

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Chairman and CEO, InfoSum

Read hot takes and in-depth perspectives from the industry’s eminent leaders, thinkers, and influencers.

Opinion

Op-ed

Bite-size articles and infographics featuring the latest data every marketer should know.

The Readout

How streaming is transforming how we watch television.

Streaming

Managing Director India, The Trade Desk 

5 minutes with - Voices page (Video section)

5 minutes with - Video page

CTO, Good-Loop

Premium

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Everything digital marketers need to know to make their jobs easier.

Office Hours

Asking for a friend

gated content

In the last five years, the brand has sought to remix the jingle so it can both preserve its widely recognized brand asset and connect with a new generation of consumers.

How Meow Mix future-proofed its jingle for another generation

Stories about the emerging retail media market, including the latest brand partnerships.

Retail

You’ve reached the end of the open internet! <br/> (Or at least the end of our search results.)

As Generative AI rises and Google deprecates third-party cookies, digital news outlets have an opportunity to create more direct relationships with readers.

With AI looming as a threat to news sites, publishers push back

A wave of retail data is sweeping Europe, with advertisers increasingly relying on it amid cookie deprecation and an evolving regulatory landscape.

Retail data has taken over Europe. Now what?

During this year’s Forward ’24 event, advertisers shared how they are leveraging live sports as it moves into streaming.

How streaming is changing the game for live sports and advertisers

The electronics giant saw a major improvement in online to offline sales attribution after implementing a custom solution leveraging Unified ID 2.0 (UID2).