Where advertising's largest seismic change in the last decade is coming from
The Current is on the ground at Advertising Week in New York, speaking to top-level marketers about the industry's biggest topics, from the future of streaming to retail media networks and potential impending fallout from the Google antitrust adtech trial.
On this episode of The Current Report, UM Worldwide's chief product officer Andy Littlewood breaks down why he thinks AI is advancing past being simply a buzzword, moving into an age of intelligence, how the definition of being a large agency has changed today and what keeps him up at night.